For Publishers

Acquiring Enewsletter Subscribers

Writing Enewsletter Content

Using Enewsletter Templates

Sending Enewsletters

Selling Enewsletter Ads

Marketing Enewsletters Social Media


Sending Email Newsletters

To send your email newsletter to a large list of subscribers, you should use a third party system, rather than your own computer email program. The term in the industry for a third party system is an ‘email service provider’ (ESP). Many ESP's offer a comprehensive email newsletter service.

You should select an ESP that:

  • Offers a useful feature set (see below),
  • Is easy to use with user-friendly navigation that make email list set-up easy and quick
  • Provides robust design features such as an HTML editor and the ability to add your images and links
  • Includes features to help you build your list
  • Provides reports that are comprehensive and easy to find
  • Offers help and support with online and in-person support, tutorials, an online knowledge base, live chat and responsive email.

For ease-of-use and cost vs. features, we recommend Vertical Response.

Special Offers:

To test an email newsletter program:
500 Free Email Newsletterss from VerticalResponse

If you need a custom look for your email newsletter or company:
$20 LogoWorks Coupon




Find E-newsletters Your Customers Read

Visit our resources section and get a list of e-newsletters going to your target market.

Locate Books on E-newsletter Publishing

Visit our resources section for a list of the best books on publishing an email newsletter.

Find Software for E-Newsletter Publishers

Visit our resources section for a description of some of the top software for email newsletter publishers.
E-Newsletter Resource Center
© 2009-2010 Market Wise Inc. All rights reserved.