For E-Newsletter Writers

Article Marketing to E-Newsletters

Writing for E-newsletters

Re-purposing E-newsletter Content

 

Repurposing Email Newsletter Content

When you repurpose content, you take content written for one purpose and reuse it for a second purpose.

After you have written your e-newsletter article, you can reuse it in several ways, such as:

  1. An update email to your prospects. If you don’t have your own email newsletter, send the article as an item of interest to key prospects or customers.

  2. A single blog post. Create a summary of the article and link to the online version.

  3. A series of blog posts. If your article is too long for a single blog post, break it into smaller bits and create a series of posts.

  4. A PDF on your Web site. Reprint the article (with permission from the publisher if required) and use it on a landing page on your Web site.

  5. A news release for the news section of your Web site. Write a summary about the article and link to the completed article or to a PDF.

  6. A news release distributed through any of the free news release services on the Web. Again link to the final article or to a PDF

  7. A SlideShare presentation based on the content. You can create a simple PowerPoint slide presentation based on your article’s content and post it to SlideShare

  8. A post in your social media network. Mention the article in your LinkedIn network updates.

  9. The basis for a presentation to a professional society or trade association. If you belong to a local group with monthly meetings, you could offer to speak about the subject in your article. You could add to the article with real world examples, anecdotes, comments, etc.

  10. A podcast posted on your Web site. Use a program such as AudioAcrobat
   

 

Find E-newsletters Your Customers Read

Visit our resources section and get a list of e-newsletters going to your target market.
 

Get Help with Keyword Research

Contact Market Wise for information on our keyword research services for article marketing. Send an email to kwresearch (at) marketwise (dot) net
 

Find Software for Article Marketing

Visit our resources section for a description of some of the top software for managing article marketing to e-newsletters.
 
E-Newsletter Resource Center
HOME /   ABOUT US /   CONTACT US /   SITE MAP /  PRIVACY & DISCLOSURE  
© 2009-2010 Market Wise Inc. All rights reserved.